Illustration and designoften go hand-in-hand, but they serve different purposes. Illustration brings uniqueness and emotion—often hand-crafted—to convey a story or concept, while design focuses on structure, layout, and usability. When combined strategically, they create visually compelling content that grabs attention and communicates clearly. Think of design as the framework, and illustration as the personality that brings it to life. This blend is especially effective in marketing, UX/UI, and branding, where distinctive visuals are key. For brands aiming to stand out, leveraging both disciplines creates a memorable and engaging user experience. Are you combining both in your projects?